Star Sports 2 is a Sports Entertainment channel recently launched in India by ESPN Star Sports. It is the 6th Sports channel launched by them in India after STAR Sports, STAR Cricket, STAR Cricket HD, ESPN & ESPN HD. The channel has been launched especially for the Indian sub-continent keeping in mind the growing need of Indian sports fans. STAR Sports showcasese live & non-live events across sporting categories like Cricket, Soccer, Tennis, Motor Racing and golf. Since the ESPN Star Sports Network has acquired the broadcast rights of BCCI international and domestic matches, La Liga, Serie A, FA Cup etc, it is expected to broadcast these programs. In the first month of its launch, STAR Sports 2 will cover tournaments like Italia Serie A, Spanish La Liga, Barclays Premier League action, Nascar racing and prime tennis from the Men’s ATP Tour amongst others.
The channel is initially available on digital cable networks and DTH and will be subsequently rolled out on analog cable networks across the country. For the launch of the channel, Star is running a campaign across the Star India network. It is currently available on Sun Direct, Airtel Digital TV and Tata Sky. As well as multiple cable operators across India.